Notes on Pimm's: the official drink of tipsy toffs.
Published on Slate Magazine | shared via feedly mobile
The Pimm's Cup is the established tipple of posh summer sport everywhere treasure rhymes with leisure. Originated in the mid-1800s as an afternoon refreshment for London money men, the drink now epitomizes "seasonal events featuring irritating rich people" as the Guardian put it last year. Its existence is inextricably tied up with ad campaigns celebrating polo and ironically twitting twits, and its name is guaranteed to pop up whenever people publish things like The Official Filthy Rich Handbook and The Lifestyles of the Rich and Famous Cookbook. On the blog Luxist, Jared Paul Stern conjures the image of "British officers quietly having one too many in the Royal Enclosure at Ascot, and tipsy toffs doing likewise at the Henley Royal Regatta."
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